OUR MISSION, VISION & VALUES
Mission
RIDC’s mission is to unite the running industry to improve inclusion, visibility, and access for Black, Indigenous, and People of Color.
Vision
RIDC envisions a future where Black, Indigenous, and People of Color thrive as runners, professionals, leaders, and owners, shaping the sport and business of running.
Values
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Love of Running
We are united by a passion and commitment to running, recognizing its ability to bring people together and serve as a powerful tool for healing and connection.
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Power Shifting
We center voices historically excluded from decisions and invest in their leadership to create more equitable access to opportunity, influence, and ownership.
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Equitable Systems
We work to change the policies, practices, and norms that create barriers to access and opportunity.
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Learning & Self-Reflection
We commit to ongoing learning, honest reflection, and difficult conversations, meeting people where they are and creating room to grow.
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Transparency
We share information openly, communicate clearly, and use data to measure progress and hold ourselves (and the industry) accountable.
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Action
We don’t stop at listening or learning. We decide, act, and follow through. We turn insight, accountability, and community input into real commitments and visible change across the running industry.
Keep Up The Pace
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