RESEARCH & INSIGHTS
The RIDC produces research and insights that help runners, companies, media, and industry leaders better understand the running landscape. These insights help us understand participation, workforce trends, and opportunities for growth. Our reports bring together data, lived experience, and industry perspectives to inform how companies, community leaders, and partners build a more connected and sustainable future for the sport.
RUNNING IS FOR EVERYONE
RUNNING IS FOR EVERYONE
Freedom To Run: Back Outside
A 2025 case study examining barriers that prevent more people from participating in trail running—and what intentional support looks like in practice. Informed by a six-month Intro to Trail Running program, the report shares lessons for anyone working to expand access and belonging on the trails. Made possible thanks to Superfeet.
Download Here:
Opening the Path to Trail Running
A practical toolkit for runners, retailers, race organizers, and run clubs working to welcome more people into trail running. Developed with Allison Torres Burtka and informed by trail runners, race directors, and community leaders, the toolkit offers actionable steps for building safer, more inclusive trail experiences. Made possible thanks to Altra.
Download Here:
The Future of Running
A 2023 research study examining the current state of racial diversity in the running industry. Drawing on widely used industry data sources, the report highlights participation trends, representation gaps, and opportunities to build a more inclusive future for the sport. Made possible by New Balance.
Download Here:
Racial Diversity In Trail Running
A 2023 research study exploring the experiences of BIPOC trail runners in the United States. Through qualitative and quantitative insights, the report examines barriers to access, safety, and inclusion on the trails, alongside unmet needs and opportunities for the running industry to create more welcoming trail spaces. Made possible by Patagonia and partners.
Download Here:
Racial Diversity & The Business of Running
A 2023 research study examining racial diversity across the running industry and the pathways to equitable employment, leadership, and ownership. Drawing on widely used industry data and insights, the report highlights representation gaps and opportunities for brands, retailers, and organizations to build a more inclusive future for the sport. Made possible by New Balance.
Download Here:
Keep Up The Pace
Be the first to hear about scholarships, career opportunities, events, and ways to support the future of running from The RIDC!